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Lorem Ipsum on your website, I don’t think so 18 July 2008

Posted by Catriona Pollard in PR tips.
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We all know that having a website is essential in the marketing mix. I often write websites for clients and the larger the website, the more vigilant you need to be to ensure all copy makes sense and sells your product and service professionally.

Jetstar needs to learn this lesson. Quickly I think. I was looking through Jetstar’s website for flights trying to figure out what locations the airports are and clicked on this link about the airport on the Fraser Coast.

ATTRACTIONS / EVENTS

  • WEATHER
  • AIRPORT INFORMATION
  • TRANSPORT
  • Attractions / Events

    There are many variations of passages of Lorem Ipsum available, but the majority have suffered alteration in some form, by injected humour, or randomised words which don’t look even slightly believable. If you are going to use a passage of Lorem Ipsum, you need to be sure there isn’t anything embarrassing hidden in the middle of text. All the Lorem Ipsum generators on the Internet tend to repeat predefined chunks as necessary, making this the first true generator on the Internet. It uses a dictionary of over 200 Latin words, combined with a handful of model sentence structures, to generate Lorem Ipsum which looks reasonable. The generated Lorem Ipsum is therefore always free from repetition, injected humour, or non-characteristic words etc.

     

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